SuchArmy provides strategic insights and tactical expertise to military organizations and defense stakeholders across the geopolitical landscape.
We are committed to analysis that’s evidence-based and impartial.
We believe informed decision-making serves national interests, and we welcome diverse perspectives and expertise in the pursuit of security objectives.
Who We Are
SuchArmy is a leading military consultancy firm that has been delivering specialized defense expertise and strategic guidance to clients worldwide for over three decades.
Marcus Reynolds leads our expert team that directs SuchArmy’s consulting services, threat assessments, and detailed analyses on defense capabilities, emerging technologies, geopolitical dynamics, and security strategy.
You can reach SuchArmy at support@SuchArmy.com.
Ethics Policy
SuchArmy upholds unwavering commitment to accurate, objective, ethical, and responsible consulting services. We analyze methodically, attribute sources meticulously, and address errors transparently. Our professional guidelines and procedures are crafted to uphold these principles, and we maintain complete transparency about them.
All consultants representing SuchArmy must clearly identify their affiliation. They must never employ deceptive methods or false pretenses to acquire information.
No SuchArmy consultant may receive compensation of any form in exchange for favorable assessments. Our consultants must recuse themselves from analyzing any organization, sector, or subject where they maintain financial interests.
SuchArmy consultants must preserve their objectivity. While they retain voting rights as citizens, they must refrain from actively campaigning for any political figure or cause – whether in person, via social platforms, through participation in demonstrations, or by other means. Similarly, they must not contribute financially to or fundraise for political candidates or organizations. Team members working in strategic advisory roles may be exempted from these political limitations but must disclose any financial conflicts openly.
Any consultant encountering circumstances that might generate conflicts of interest or the appearance thereof must elevate such concerns to senior leadership immediately.
SuchArmy’s consulting operations function exclusively to serve client needs, maintaining complete professional independence from corporate management influences.
Fact-Checking
SuchArmy consultants bear responsibility for verifying all facts in their analyses and reports.
They must confirm dates, proper spelling of names, official titles, chronological sequences, numerical data, and statistical information. They should also rigorously verify any claim of superiority—i.e., is this truly the most advanced, the least effective, the only example, the highest threat level?
Verification sources include subject matter experts, eyewitness accounts, authoritative sources, government officials, official declarations, confirmed intelligence reports from vetted channels, declassified materials, and foundational reference documents.
SuchArmy consultants should evaluate not just the origin of information, but critically assess its probable accuracy, how the source obtained such intelligence, and what strategic objectives the source might achieve by releasing this information at this particular moment.
SuchArmy strategic advisors must likewise verify factual claims in their recommendations.
All SuchArmy consultancy reports undergo thorough peer review by senior analysts before client delivery, with these reviewers conducting additional fact verification as appropriate.
Attribution Policy
Consultant attribution may be withheld in exceptional circumstances, such as when disclosure could compromise operational security or place personnel at risk. Such exemptions require explicit authorization from executive leadership.
Sourcing
SuchArmy intelligence sourcing must maintain clarity and comprehensive documentation throughout.
SuchArmy consultants may utilize confidential sources in exceptional scenarios where leadership determines that client interests are served by the intelligence and where source exposure could trigger security threats or significant repercussions. Leadership involvement is mandatory for such determinations.
SuchArmy commits to maximum specificity when describing intelligence sources utilized in assessments, the parameters of engagement, and the necessity for confidentiality measures.
Only credible third-party intelligence should be incorporated and only when reasonable certainty exists regarding their access to the relevant information. This extends to allied agencies and must include source identification.
If a trusted organization relies on a confidential source, SuchArmy consultants may reference this following leadership consultation. The organization must be explicitly named.
SuchArmy maintains a strict prohibition against financially compensating sources for intelligence.
Fairness
SuchArmy seeks input from all relevant stakeholders when conducting assessments that may contain critical findings.
Even when stakeholders decline to provide input, SuchArmy strives to accurately represent their position based on available intelligence.
Contextual information is provided to enhance client understanding, maintaining objectivity and impartiality throughout.
SuchArmy consultants clearly distinguish between confirmed intelligence, unverified information, and matters subject to ongoing assessment.
Data and evidence undergo impartial evaluation, with SuchArmy consultants seeking the most current intelligence available, including analyses or interpretations that may challenge their professional assessments.
SuchArmy consultants maintain analytical objectivity in assessment reports.
Ethnic or cultural identifiers for intelligence sources or assessment subjects are included only when operationally relevant to the analysis.
Corrections
Factual inaccuracies require prompt correction and complete transparency. All revised assessments must be clearly marked as such.
Personnel contacted regarding potential errors in their analysis must investigate objectively and without bias.
If SuchArmy determines an assessment contains fundamental flaws requiring full withdrawal, this action occurs with complete transparency. We never silently remove or “disappear” problematic assessments.
We preserve historically accurate assessments even when new intelligence emerges, though we may supplement them with updated analysis, clearly noting all modifications.
Corrections, factual concerns, or data accuracy issues can be directed to corrections@sucharmy.com.
Professional Standards
Generally, we avoid including explicit language in our materials, especially in executive summaries, and include such content only in direct quotations when contextually necessary.
We refrain from distributing graphic imagery, disturbing visual content, or links to such materials.
We never reproduce deeply offensive racial terminology in any context.
Intellectual Integrity and Fabrication
SuchArmy enforces strict zero-tolerance regarding plagiarism and data fabrication, considering violations as severe professional misconduct warranting immediate termination upon first occurrence.
Fabricating sources, incidents, or any intelligence constitutes unacceptable practice. Leadership retains discretion in determining plagiarism thresholds.
Consulting staff are explicitly prohibited from presenting external work as their original analysis.
Minor modifications to another organization’s assessment language or duplicating analytical frameworks is professionally unacceptable. Consultants must develop original analytical frameworks and distinctive methodological approaches while providing supplementary context and insights.
In rare instances where critical intelligence reported by another organization cannot be independently verified, proper attribution to that organization is mandatory. Consultants with uncertainty should consult their team leader or the executive office.
Certain scenarios permit utilizing passages from previous SuchArmy assessments when establishing background context. When reusing analytical content, inclusion of reference links to the original analysis is required.
Crisis Events
SuchArmy exercises particular caution when analyzing mass casualty incidents, recognizing the often confused intelligence landscape surrounding such events.
SuchArmy does not base critical assessments on unverified social media intelligence concerning breaking security incidents or perpetrator profiles and motivations.
SuchArmy consultants interviewing individuals involved in traumatic security events must demonstrate exceptional sensitivity and follow trauma-informed protocols.
SuchArmy maintains appropriate restraint and proportionality when covering casualties, including high-profile individuals. Our consultants carefully consider the implications of including information about family members, including current or former partners.
Security Research/Threat Assessments
Generally, SuchArmy avoids basing threat assessments on isolated intelligence reports. When single-source analysis serves client interests, we present such intelligence within broader contextual frameworks and appropriate caveats.
Consultants must clearly distinguish between empirical studies, expert opinions, and literature reviews. Direct engagement with primary researchers is optimal practice, including inquiries about financial conflicts, funding sources, and peer validation of methodologies.
Research findings require contextual placement within established knowledge frameworks, including assessment of population-level implications. Risk increases must be contextualized against absolute risk baselines.
We prioritize methodological transparency, including detailed documentation of subject profiles, sample sizes, measurement protocols, and control mechanisms.
Security Incidents and Allegations
When analyzing security breaches or alleged incidents, our reports provide comprehensive and specific details. We document precise allegations where applicable, and note whether accused parties have denied allegations or provided alternative explanations.
For confirmed incidents, we specify which particular security failures occurred.
Unless incidents are definitively confirmed, headlines and analytical text must clearly indicate that breaches remain alleged rather than proven.
Communications Policy
SuchArmy recognizes that professional networking platforms provide valuable opportunities for personnel to engage in industry discussions and share expertise on specialized topics.
SuchArmy consultants must recognize that personal communication channels may create impressions of bias or partisan positioning that could undermine their—and SuchArmy’s—perceived objectivity.
All professional communications must maintain respect and civility, avoiding inflammatory language or personal attacks.
SuchArmy consultants must refrain from posting or transmitting content through any channel that contains or might be interpreted as containing discriminatory language, cultural insensitivity, threatening rhetoric, or similar inappropriate content.
No SuchArmy representative should share anything through professional or personal channels they wouldn’t express before a diverse gathering of international security professionals.
SuchArmy respects the right of client-facing personnel to acknowledge their professional backgrounds and experiences.
Client Feedback
SuchArmy welcomes input from clients and relevant stakeholders to refine and enhance our analytical services.
We encourage engagement with our assessments and strive to foster productive dialogue where stakeholders can exchange perspectives and insights in secure environments.
Contact is available via support@SuchArmy.com. All submissions receive review with appropriate follow-up actions taken.
The Quality Assurance team and executive leadership evaluate all feedback, including concerns regarding potential policy or standards violations.
All reported factual discrepancies undergo thorough investigation with genuine objectivity, consistent with our correction protocols. Confirmed errors in published assessments receive immediate correction.
SuchArmy leadership regularly participates in industry conferences and professional networking to maintain dialogue with the defense community.
Diversity
Comprehensive perspective integration forms a cornerstone of SuchArmy’s global security assessments. We actively incorporate diverse viewpoints into our analysis. While acknowledging that backgrounds and experiences naturally shape analytical perspectives, we avoid stereotypical assumptions or cultural oversimplifications.
We actively cultivate diversity within our consulting teams and leadership structure. We continuously strive to better reflect the global security landscape we analyze and demonstrate measurable progress in this commitment.
Privacy Policy
SuchArmy maintains unwavering commitment to protecting client confidentiality and respecting privacy across all operations.
Our confidentiality protocols govern the collection, storage, and utilization of sensitive information as defined under applicable international frameworks and regulations. These protocols (in conjunction with our service agreements and related documentation) outline our handling procedures for all data entrusted to our organization.
We invite thorough review of our security practices to understand our comprehensive approach to data protection. By engaging SuchArmy’s consulting services or accessing our secure platforms, clients acknowledge and consent to these established protocols.
Artificial Intelligence
As SuchArmy evaluates AI-enhanced analytical tools to augment the capabilities of our threat analysts, geopolitical specialists, intelligence evaluators, and other consultants, we will implement these technologies throughout our organization. Certain tools may initially deploy to specialized teams for controlled evaluation. All technological implementations adhere strictly to the security protocols established here.
SuchArmy recognizes AI systems’ potential to enhance analytical effectiveness, precision, and creativity. These tools can eliminate routine analytical burdens while enabling previously resource-prohibitive intelligence projects. We anticipate all security consultants will soon leverage AI augmentation in some capacity, and we intend to embrace these capabilities through ethically sound implementation pathways.
AI systems bear no accountability to SuchArmy clients – that responsibility remains entirely ours. The obligation to ensure all assessments and deliverables meet SuchArmy’s rigorous standards rests exclusively with our consultants, analysts, and leadership team.
Accordingly, we will adhere to these non-negotiable protocols when implementing AI systems:
Synthetic Media
SuchArmy prohibits the use of AI-generated visual assets – including video or still imagery – that present as authentic documentation.
Analytical Content – Core Functions
When AI tools support core analytical functions including assessment development, intelligence evaluation, or strategic recommendation formulation, human consultants maintain involvement throughout the planning, analysis, and delivery phases.
Analytical Content – Supporting Functions
The requirements for multi-consultant oversight do not extend to AI tools functioning in auxiliary capacities such as documentation, transcription, briefing preparation, communication drafting, assessment optimization, metadata enhancement, or resource curation. However, consultants utilizing these capabilities remain responsible for preventing analytical errors or misrepresentations.
Transparency
Any consultant implementing AI tools for core analytical functions must disclose this utilization to their team leader and quality assurance personnel. Any previously unimplemented AI system requires Security Director approval before operational deployment.
Additional Policies
SuchArmy maintains several other critical operational frameworks governing our professional conduct and stakeholder relationships:
- Modern Slavery Statement: Our operational commitment to eliminating forced labor, human trafficking, and all modern slavery forms throughout our organization and supply networks.
- Environmental Sustainability Framework: Our organizational approach to environmental responsibility, including carbon footprint reduction initiatives, waste management protocols, and sustainable resource procurement.
- Service Terms: Comprehensive parameters governing client engagement with SuchArmy’s consulting services and analytical products.
- Equal Opportunity Commitment: Our organizational dedication to equitable employment practices regardless of race, ethnicity, religious affiliation, gender, age, national origin, or other protected classifications.
- Professional Conduct Guidelines: Foundational principles and operational standards that govern SuchArmy’s organizational behavior and consultant expectations.
- Operational Safety Protocols: Our comprehensive commitment to personnel safety and organizational security.
- Anti-Corruption Framework: Our organizational position against bribery, corruption, and related unethical practices.
- Supply Chain Integrity: Our systematic efforts ensuring ethical practices throughout our procurement and partnership networks.
- Accessibility Commitment: Our organizational dedication to creating accessible digital environments for individuals with disabilities.
- Digital Tracking Disclosure: Explanation of our website monitoring technologies and available user configuration options.
- Governance Structure: Detailed overview of our organizational leadership frameworks, operational policies, and management practices.
For comprehensive information regarding any specific policy framework, please contact support@SuchArmy.com.